Survival as a minimum. Intense global competition, rapid technology change and changing patterns of market opportunities means companies have to continually invest in New…
Intense global competition, rapid technology change and changing patterns of market opportunities means companies have to continually invest in New Product Development (NPD), if not for profit then for survival. http://www.gillrd.com/blog/2015/02/new-product-development-first-steps-process-success/

R&D has always been essential to cutting-edge engineering development and has been responsible for advances in technology on land, sea and air that are in use today. However,…
R&D has always been essential to cutting-edge engineering development and has been responsible for advances in technology on land, sea and air that are in use today. http://www.gillrd.com/blog/2014/09/rd-it-time-realise-benefits-outsourcing/